Transform your region into a geocaching hotspot
Invite geocachers from around the world to your destination with an official Geocaching GeoTour.
GeoTours are customized packages pointing travel-ready geocachers to your destination. It's a straightforward marketing program where your location becomes a focal point for the game, appealing to both locals and tourists. With access to measurable data, you can track the effectiveness of your investment.
Showcase top attractions, such as parks, historic districts, wineries/breweries, and other points of interest, or bring players to the lesser known hidden gems by placing geocaches there. These geocaches are grouped together as an official GeoTour, providing incentive for the geocaching community to visit your area.
GeoTour FAQs
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Geocachers are represented in nearly every demographic in over 180 countries. Everyone from ages 8 to 88 play, with 80% between 20 and 45 years old. We are avid sightseers, outdoor adventurers, tech-lovers and geeks who hike. Your own neighbors might be geocachers.
Over 15 million geocaching accounts have been created to date. Let’s entice some of those people to travel to your destination.
Our mobile apps make geocaching even more accessible. Geocachers actively use social media, telling their friends where they went, who they were with, and how much fun it was.
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It's more than just techy fun; it's a measurable investment in your destination. This is how your destination enters the arena of mobile experiential gaming.
According to the Outdoor Industry Association, outdoor recreation generates $646 billion per year in direct consumer spending and $80 billion in federal, state and local tax revenue; this includes dollars spent on travel-related expenses like lodging, restaurants and more.
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GeoTours and local hosts have won multiple awards, including:
Smithsonian Natural History GeoTour
Outreach Achievement Award for effectiveness as an educational tool.
Heritage Hide'n'Seek GeoTour
Parks Canada's CEO Award of Excellence for facilitating memorable visitor experiences.
Spring Grove Borough and its GeoTour
Excellence in Recreation and Parks by the Pennsylvania Recreation and Park Society.
Helena, Montana and its GeoTour
Rand McNally's 2013 search for America's Best Small Town for Geocaching.
Bermuda Conservation GeoTour
Third place in both the People's Choice for the Technology Innovation Award and the People's Choice Innovation of the Year With Local Focus.
Eugene, Cascades & Coast GeoTour
Travel Lane County Partnership Award to Geocaching Headquarters.
Taking Flight GeoTour
Achievement Award from the National Association of Counties.